Go down
Las Llaves de Silesia is a restaurant founded in 1994 based in La Cala (Malaga). Since its foundation, this family restaurant has opted to create a unique environment (inspired by León and its gastronomy) and a culinary offer of the highest quality.
Over time, the “Las Llaves” brand has endured in terms of its product. However, the passage of time and the different uses of identity at its points of contact had heterogenized its application and the brand had lost the visual unity of its elements, encouraging a non-homogeneous use of brand applications.
A complete, solid and homogeneous visual unit is sought for all the brand's communications and it is decided to shorten the name to “Las Llaves”. The logo is redesigned and updated, defining its own and differentiated visual communication style, culminating in the redesign of all pieces of identity.
Following the brand values, and the attributes of the restaurant, a redesign is carried out that simplifies the visual elements, groups them and is included in a visual set that provides tradition, experience and solidity.
The new visual identity composes a starting framework for the redesign of visual pieces and graphic materials such as general menus, wines or business cards.
EN 
ES