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Cenas con Chispitas is a meeting point between more or less unknown people but with common interests. Organized by Chispitas Media, Cenas Con Chispitas brings together 20 people around a dinner with the special participation of a speaker who, either due to his personal or professional experience, offers his vision on a specific topic.
Define the visual identity of the brand, as well as its own visual communication that helps to present the values and philosophy of the Cenas Con Chispitas brand. A visual communication that finds its maximum communication vehicle with the web. An online platform where, in addition to the meeting agenda, it serves as the sole and official channel for buying dinner tickets.
Taking into account the omnichannel nature of the project, Cenas Con Chispitas must be configured, in its visual perspective, as a dynamic, adaptable and timeless brand. It seeks to reflect a fun and original idea that, however, does not renounce a solid and memorable structure. Elements that must also prevail on the web.
Seeking to find the maximum fusion between the originality and fun of the philosophy, together with the exclusivity and elegance of the format, a circular image is configured where the name acquires maximum exposure. A structure that is surrounded by star shapes that imitate a flare of fire, analogy of the emotion, fun and beauty of the concept.
The Cenas Con Chispitas website is configured on a platform based on 4 fundamental pillars:
Information and calendar area:
The user can browse in search of information and in the files of each dinner where they can find information about the speaker, about the host who hosts it and about the availability of each dinner.
Store:
The user can buy attendance at their dinner from the file of each of the speakers, thus confirming their attendance.
Billing platform:
At the same time of purchase, the user receives an invoice in his name or that of his company, while Cenas Con Chispitas centralizes the sales history from the same sales platform
Galleries:
Once the dinner has been published, the user, through a unique password, can access all the photographs taken by the team and download those in which it appears.
As a complement to the report that is published after each dinner on YoSoyMujer.es, summary videos are made with the meetings of each dinner that serve, in turn, as communication and advertising pieces for the following dinners.
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